Album 13: Arguing/Punning/Meme-ing/Discussion thread
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bono_212
Blue Crack Distributor
Really? Are we going to argue about terminology now?
ChargedVT
Refugee
Surely now that Bono has confirmed this song is on the album, that would make June the latest it could possibly come out, yeah? There are a few on here thinking the end of the year was looking likely.
mikal
Blue Crack Addict
Lol when the first cynical theory doesn't work....
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mikal
Blue Crack Addict
I'd be pretty surprised if it were June. You never know I guess, but to me all the signs point to a Spring release.
Sent from my Nexus 5 using U2 Interference mobile app
First cynical theory? Oh wait, you're pretending that I said the song wouldn't be on the album?
djerdap
Rock n' Roll Doggie ALL ACCESS
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Maybe the lead single version will be remastered?
zoocarolina
Refugee
Super cool, we are less than 10 days away! I figure tour in June, would seriously doubt they could wait any longer and you are not going to have a several month break between this announcement and an album and a tour, they need time to rehearse as well!
phommel
Refugee
Galeongirl
Galeonbroad
It doesn't?
From a logical perspective, the first single is a sneak peak of the new album. It's usually the first thing you hear from the album, released before the album is released. So it gives an idea of the album before it's even released. So if we're speaking terminology it could very well mean that.
I'm not saying it is. I'm saying it could be.
Technically, if Invisible is released as a single (as it will be), and it is off the new album (as it is), it is, by definition, the album's lead single. Unless Ordinary Love is on the album, in which case that is debatable, because it's debatable whether OL was released as a single.
That said, the "sneak peak" language doesn't rule out the possibility that a "real" lead single, one behind which will follow the major promotional push for the album, is to follow after the release of Invisible. Alternatively, this could be a Violet Hill/Viva la Vida situation, where Invisible is indeed the real lead single, but the real publicity campaign follows the release of the second single. That's a really speculative idea, though, and only based on the mid-tempo nature of Invisible.
gvox
Ghost of Love
I don't know if it's ever been firmly established what this is going to cost. All we have is the knowledge that for the general big corporation who wants to shill their product during the Super Bowl, it costs $4 million for about 30 seconds of ad time. I would be very surprised that whoever is controlling this stuff is demanding $8 million of the group of players involved in U2's commercial here, given that it's for a charity. And, it's happening before the game starts, which I think may play a role in lessening the hit so to speak, of the network giving it to them for much cheaper. I have no facts on this tho, but just a hunch.
That's rather dismissive of the many other great posts that people have written so far that basically say many of the same things, don't you think?
Don't you remember? Some are able to gauge how good U2's music is based on the song titles alone!
Hollow Island
New Yorker
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How generous of U2 to help BoA disguise its cancerous self as something more benign.
Is there anything that better illustrates how out of touch with reality one is than shilling for a bank? And not just any bank!
But BoA is giving money to Africa, some will say. U2 and BoA are doing good!
The marketing campaign is already a success, and obscured that they announced more layoffs yesterday to go along with the 25,000 of 2013. I guess those salaries are going to Africa.
Is there anything that better illustrates how out of touch with reality one is than shilling for a bank? And not just any bank!
But BoA is giving money to Africa, some will say. U2 and BoA are doing good!
The marketing campaign is already a success, and obscured that they announced more layoffs yesterday to go along with the 25,000 of 2013. I guess those salaries are going to Africa.
Granted that I don't know anything 100% - it isn't necessary to claim the track is the lead single now, they could always do it officially later, but of course there could be a third track which is thought to become that. What I believe anyway, given the Tonight Show appearance, is that we'll have months full of news, bits and songs. We're approaching to the main thing, and from the Super Bowl on, time will pass quickly with us having new material (even if just a bone, that is).
Why are people so upset that Bono called Invisible just a sneak peak of the new album? If anything, that means we may have another song that is used to market the new album more directly in the spring. And I think we can presume (and hope) that OL is not on the album.
gvox
Ghost of Love
Ok but to be fair Zootopia mods aren't all that connected to band management if even at all. Unless it has changed back in the day I think anyone could volunteer to be one. I'm not saying that they don't know some things that the general public don't, but for this mod to know that level of detail ie, what exactly the band is / isn't going to say on a show 3 weeks from now? Um, no.
bono_212
Blue Crack Distributor
phommel
Refugee
So an $8 million dollar advertisement, with max $2 million dollar to fight AIDS/HIV? Besides the fact that this is disproportional imo, it is also 'cause branding' and I just don't like it! Why not giving $10 million with a press release? Than you show your corporate social responsibility! Actually it's cause-branding not only by BoA, but also by U2!! It's not that U2 is making a company to give money to the good cause, It's U2 trying to get great buzz and 'selling' their product to a worldwide audience! Apart from possible arguments you can have against artistst cooperating with big sponsors/companies (see also their previous statement about using 'streets' in a car advertisment), you could see this as BoA/U2 using diseases as a marketing vehicle!
I am sure they were/are of good intentions, but his all feels so unbelievable wrong to me!!
Apart from this, I ahve many things against the whole (RED) thing. Many years ago, Mark Rosenman wrote about it:
The Patina of Philanthropy | Stanford Social Innovation Review
I am sure they were/are of good intentions, but his all feels so unbelievable wrong to me!!
Apart from this, I ahve many things against the whole (RED) thing. Many years ago, Mark Rosenman wrote about it:
The Patina of Philanthropy | Stanford Social Innovation Review
LemonMelon
More 5G Than Man
My theory on the matter: the album will be released in June and, since 4 months is too long before an album to release its lead single, we'll get the true lead single in April, while Invisible will also appear on the album.
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last unicorn
Blue Crack Addict
No, it's 10 million and it's matched by the Gates Foundation and SAP. Bono said so in his interview. What's so hard to understand? Bono is trying to make a deal where everyone involved can profit. He's not naive, he understands corporations like the Bank of America easily use this for an image boost.
And yes, technically "Invisible" is the lead single for me. It will have a full video that will be unveiled very soon. Maybe there will be a second single afterwards, but I'm not so sure. The album may be released earlier than June.
And yes, technically "Invisible" is the lead single for me. It will have a full video that will be unveiled very soon. Maybe there will be a second single afterwards, but I'm not so sure. The album may be released earlier than June.
OP
OP
Registered Dude
Rock n' Roll Doggie Band-aid
9 days...
ClaytonsKitten
ONE love, blood, life
Exactly. Fallon = album/tour news. They have no other logistical reason for being the MUSICAL guests. They're not there to pump OL for the Oscars, if they were going to run the talk show gauntlet for OL, we'd have seen it back in Dec after OL came out. This appearance is about Invisible, about the album, and about gearing up to go on the road.
You mean global spotlight, right? The Super Bowl may be an American event, but it is watched globally. Hence the multi-million dollar ad spots. Especially in the land of the DVR and internet streaming. So Invisible is not just premiering to the US, it's launching to the WORLD. If that doesn't scream album, nothing else does.
I'm enjoying this drip feed news thing....
They're teasing us. And it's delicious.
Now let's hope Bono gives us even more good news today. Being in that Switzerland air is good for him.
The_acrobat
Rock n' Roll Doggie VIP PASS
The Super Bowl will come and go, and we'll all get Invisible. 50% of the people on here will hate the song, and most people will hate the video/commercial. After we all have "Invisible", we'll go back to radio silence from the band, and no information.
Jimmy Fallon will come. The band will play Invisible and maybe Ordinary Love or something like Vertigo or I will follow. Bono will talk about the causes. There may be a skit involved. The band will dodge or otherwise give non-answers about the new album.
The Oscars will come, U2 will win in March. During interviews, they will say they're really excited about the album, it's "ongoing", etc.
Shortly after the Oscars, we'll finally get a confirmation and single in April, with the album being released in June.
I believe that the plan was originally to release the album this fall. That got scrapped because of the Mandela movie / laziness. Then, their next plan was to announce the album during the Super Bowl commercial. Then, the Oscars/Golden Globes bullshit started happening, and they didn't want the new album to be overshadowed by all that crap. So they pushed it back again, but couldn't get out of their Super Bowl duties. I seriously doubt that at this point U2 are still holed up in the studio working on the album. It's done and has been done, and they are just following a "scheschule".
Jimmy Fallon will come. The band will play Invisible and maybe Ordinary Love or something like Vertigo or I will follow. Bono will talk about the causes. There may be a skit involved. The band will dodge or otherwise give non-answers about the new album.
The Oscars will come, U2 will win in March. During interviews, they will say they're really excited about the album, it's "ongoing", etc.
Shortly after the Oscars, we'll finally get a confirmation and single in April, with the album being released in June.
I believe that the plan was originally to release the album this fall. That got scrapped because of the Mandela movie / laziness. Then, their next plan was to announce the album during the Super Bowl commercial. Then, the Oscars/Golden Globes bullshit started happening, and they didn't want the new album to be overshadowed by all that crap. So they pushed it back again, but couldn't get out of their Super Bowl duties. I seriously doubt that at this point U2 are still holed up in the studio working on the album. It's done and has been done, and they are just following a "scheschule".
ClaytonsKitten
ONE love, blood, life
Overshadowed?? CRAP? Um, how about no. If anything, this is more fuel for the album fire. The more they're out there, in the spotlight, the closer we get. I said earlier, that the whole band doesn't need to do the "award shows" for OL. It could easily have been B & E. But it wasn't. And anyone who doesn't see that is lying to themselves. Adam and Larry being out there, being front and center, that means something. As an Adam girl, I treasure it. Because we see so very much of Bono, and of Edge too. We don't get nearly enough of the others. Seeing them gives me reason to believe that it's happening.
If it was only Bono on Fallon, then I'd worry. But they're the freakin' musical guests. Bono finally said something about the SB ad yesterday at Davos, and it's great news. Yeah, so what about the corporate clowns. Either way we are getting NEW MUSIC. For free. FREE.
This is only the start. And I'm ready for the push. I'm ready for what's next.
The Slow Loris
War Child
You're excercising quite a bit of hypocrisy, wouldn't you say? On one hand you are saying that the poster is basing his 50/50 claim (whether 'Invisible' is on the new album) on "no information", while you are touting off that there's a 95/10 chance that it will be -- with, you gussed it, NO INFORMATION as well!! Wow, hypocrisy at its finest. Let's be honest. Everyone is guessing at this point. If it turns out that your guess is the correct guess, it doesn't negate the fact that you also have no information just like the rest of us, so why use that in your argument?? Funny.
I agree with Mark Rosenman's assessment that RED is used by corporations for marketing/tax deduction/helping out their image/whatever reasons, but I honestly believe that Bono is using this knowledge to his advantage. He has no stake in BOA or Apple, he is trying to make a difference in Africa. And if he can get these corporations to help out, that's great. It should be a win-win for everyone.
Nick66
Rock n' Roll Doggie ALL ACCESS
Wow. This is just about the most rational, realistic appraisal of the situation I've read in this thread...and I think you're pretty much spot on.
It's the only appraisal I've read the assumes U2 will act pretty much as you'd expect them to, without conspiracy theories, baseless speculation and over reliance on Twitter.
Well done.
Sent from my Nexus 5.
mikal
Blue Crack Addict
While I'd say I'm about 80% sure that the album will be out in April and that "Invisible" is the true lead single, if June ends up being the month I would say the scenario you painted is pretty accurate.
2861U2
Rock n' Roll Doggie Band-aid
While I think it's unlikely to happen, weather could change the date of the Super Bowl, meaning we could hear the song earlier! ...or later 
Report: NFL prepared to move time or day of Super Bowl
"Long-range forecasts call for the possibility of snow on that date, but the NFL has decided the game could be played on any day from Friday, Jan. 31 to Monday, Feb. 3."
Report: NFL prepared to move time or day of Super Bowl
"Long-range forecasts call for the possibility of snow on that date, but the NFL has decided the game could be played on any day from Friday, Jan. 31 to Monday, Feb. 3."
Its a load of shit. The game isn't moving. Its all about hype.
Sent from my android cause iphones are for old people
Sent from my android cause iphones are for old people
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