bonosleftone said:
Where do we see Edge/Bono using a Apple laptop in the ad? It doesnt fucking matter if they use them or not. The ad isnt for a laptop.
There is a huge difference between marketing something to a defined base and a overall market. Are you going to market clarinet reeds to a guitar player? I play the drums, Edge isnt marketing drumsticks.
However I like music and I have a computer, oh wow theres U2 marketing a device from a computer company and ooh a computer companies store that sells music. Pretty general that one.
The U2 I-Pod isnt even IN the ad for crying out loud. The ad is for I-Tunes. Come to I-Tunes and buy Vertigo. It doesnt say "out in stores now" It's geared specifically to buy at I-Tunes!
Hey I have a vial of Bonos sweat, you wanna buy it?
The ad is not directed at U2 fans, that what you dont get through your thick skull. It's directed at people who own computers and like music, and they're using U2 as the vehicle.
Several picture from Zooropa period exist from Bono with a laptop. Bono's laptop got stolen during ATYCLB sessions.
It does matter, just as Larry is a biker Bono and Edge use laptops and Edge uses guitar picks. So - in their ads they supported Harley Davidson, plectrum company and Apple.
Get it?
Edge isn't a drummer why would he market drumsticks? They are musicians and they are promoting music.
Using your analogy Larry shouldn't be promoting Harley because he isn't a professional motor race driver.
U2's music is playing in the ad. Members of U2 are shown. It says "Vertigo by U2". How many hints to U2 fans would you like?
(not like you can't get the single in CD) Of COURSE it is aimed at them.