BWU2Buffs
War Child
I could not find a general 'new album' forum, so I'll try this one.
Many friends of mine are underwhelmed with the new album. I would call them casual fans, interested, buy the occasional album, not overboard. Most would call me beyond casual, perhaps very far beyond overboard.
Regardless, my theory is that through the various PR / marketing efforts (iPod Vertigo ads / "stolen" copy in France) this album was overhyped and did not deliver fully. And, I confess, my first reaction was, 'this is it?" --- yes, it has grown on me, but it has not entered my top 3, and in fact I hit skip quite a bit on this CD.
After many months apart, I caught up with one friend today who suggested, that he was so pumped after seeing the iPod ads and then pretty disappointed when he got the disc for Christmas.
In contrast, ATYCLB seemed void of marketing and pr glitz, but to this day, I rarely skip songs. Not many pre-album "promises", but definitely delivered the goods.
Did the band and managment fall prey to a marketing 101 error, deliver what you promise? Was their too much hype? Did this album ever have a chance to meet expectations? Do other casual fans have similar reactions? What was your reaction?
OK, nuff questions -- it's a marketing, I mean musical journey (-:
Many friends of mine are underwhelmed with the new album. I would call them casual fans, interested, buy the occasional album, not overboard. Most would call me beyond casual, perhaps very far beyond overboard.
Regardless, my theory is that through the various PR / marketing efforts (iPod Vertigo ads / "stolen" copy in France) this album was overhyped and did not deliver fully. And, I confess, my first reaction was, 'this is it?" --- yes, it has grown on me, but it has not entered my top 3, and in fact I hit skip quite a bit on this CD.
After many months apart, I caught up with one friend today who suggested, that he was so pumped after seeing the iPod ads and then pretty disappointed when he got the disc for Christmas.
In contrast, ATYCLB seemed void of marketing and pr glitz, but to this day, I rarely skip songs. Not many pre-album "promises", but definitely delivered the goods.
Did the band and managment fall prey to a marketing 101 error, deliver what you promise? Was their too much hype? Did this album ever have a chance to meet expectations? Do other casual fans have similar reactions? What was your reaction?
OK, nuff questions -- it's a marketing, I mean musical journey (-: