SOE 22 - 2018 it is... (it isn't)

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i signed a non disclosure agreement so i can't say much, but what axver says sounds similar to what i experienced. It also reminded me of the miracle a bit at the start. It's upbeat, bass was brilliant, will be a jumping song live like uteotw, elevation, vertigo.

yes!!!
 

Correct

U2 isn't going to teach a lesson to the youngster alt bands of the moment. The yungins will continue to outstream them and get 20 times more radio play. U2 will continue to sell 100 times the concert tickets they will.

Best U2 can hope for is radio actually picking up the song. That's step one as an old band. Next best hope is people are impressed by it, find it catchy, moving, fun or whatever and it gets some moderate play. you may get some gen x aged people saying, hell yeah, now THATS a rock song. Fuck 21 pilots.
"Success" for the band now, might be a song that breaks the Top 40 for a week cause of initial downloads and streaming, and the hangs around in the top 100 for a month or two.
It hits top 5 on modern rock, rock and A/C charts.
That would be great success for them at this point.
 
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Thank you Ax for passing on the info.

I long for the days when new U2 songs rocked live and got the crowd really going and your descriptions of some songs indicate those days may have returned.

I also LOVE the fact that as much as everyone here follows U2 and U2 related news so close and yet we are STILL blindsided by "The Blackout" being the lead single vs TBT. Cool stuff.....Let the Interference hype machine officially rev up!

I just want them to have another real rocker tune the likes of Vertigo and Beautiful Day and have a big hit with it again. I want it to reach number one and be another tune they will keep in the set list due to its popularity going forward...
 
Gold LP, interesting. That doesn't get used much on anything outside of UTEOTW back in the day.
 
Yeah agree,but if one band can do it!

:rolleyes:

It's not a band approaching 60

Yeah. The notion here that U2 is somehow going to reclaim some mainstream rock throne is delusional.

U2 isn't going to teach a lesson to the youngster alt bands of the moment. The yungins will continue to outstream them and get 20 times more radio play. U2 will continue to sell 100 times the concert tickets they will.

Best U2 can hope for is radio actually picking up the song. That's step one as an old band. Next best hope is people are impressed by it, find it catchy, moving, fun or whatever and it gets some moderate play. you may get some gen x aged people saying, hell yeah, now THATS a rock song. Fuck 21 pilots.
"Success" for the band now, might be a song that breaks the Top 40 for a week cause of initial downloads and streaming, and the hangs around in the top 100 for a month or two.
It hits top 5 on modern rock, rock and A/C charts.
That would be great success for them at this point.

Now this is some reasonable thinking in terms of managing optimism and expectation.

A really cool video would help. It's funny that with all the money and talent at U2's disposal, they really haven't made a groundbreaking/conversation-starting video in quite some time.
 
I just want them to have another real rocker tune the likes of Vertigo and Beautiful Day and have a big hit with it again. I want it to reach number one and be another tune they will keep in the set list due to its popularity going forward...



Totally agree with you, would love nothing better then for u2 to be riding high in the charts and reinvent themselves to a younger audience.

Problem is it isn't 2000-2004 anymore. U2 aren't cool to younger people. In the uk I'd probably say from 2005-2006 onwards the u2 hate started and especially the bono hate. It's cool to hate u2 now.

If u2 got to number 1 now it would be their greatest achievement. I honestly don't think it can be done. Would love to be proved wrong though
 
While the song sounds great in the descriptions, I'm a little worried about getting another "rocker" as the lead single. While 'The Best Thing' may not be their greatest song ever, I was happy they were thinking about trying something different with the first single.

With that said, can't wait to hear The Black Out.
 
:rolleyes:



Yeah. The notion here that U2 is somehow going to reclaim some mainstream rock throne is delusional.



Now this is some reasonable thinking in terms of managing optimism and expectation.

A really cool video would help. It's funny that with all the money and talent at U2's disposal, they really haven't made a groundbreaking/conversation-starting video in quite some time.

SO true. I mean the videos for AB, The Fly, One, MW, EBTTRT, all were incredible.
Zooropa had Numb and Lemon which were cool. Stay was decent.
Discotheque was a cool looking video, but it was part of the misfire that sunk the album. I don't think they really had a good one after that from Pop.
BD was cool and did well for them, Elevation was kinda cheesy. the rest were pretty boring after that.
They did a pretty big production for Vertigo but that was it.
NLOTH had horrible videos.
SOI, nothing special. The woody Harrellson thing got them some views.

I get it. Videos are not the marketing tool they once were. But if it were just crazy cool, they could rack up a lot of YouTube traffic. I think it would be smart. They need all the buzz they can.
But looks like we're getting them playing in a club for this one. So nothing too over the top.
 
This idea that U2 not being able to have a #1 single again being ageism is the dumbest thing ever. Of course it is. That's reality. It's not something to be outraged by. They're not being pushed out of a middle management position.

The overwhelming majority of us started liking this band in our teens or twentys. That should say it all.
 
Totally agree with you, would love nothing better then for u2 to be riding high in the charts and reinvent themselves to a younger audience.

Problem is it isn't 2000-2004 anymore. U2 aren't cool to younger people. In the uk I'd probably say from 2005-2006 onwards the u2 hate started and especially the bono hate. It's cool to hate u2 now.

If u2 got to number 1 now it would be their greatest achievement. I honestly don't think it can be done. Would love to be proved wrong though



Yeah that's a big problem. If they are still craving that relevancy then it will be difficult. I'm 24 years of age so I like to think I fall into the younger category. I got a smile from Bono when I was going crazy during London 1. I almost felt like he was happy to see a younger fan loving the band.

But I've got a gut feeling we are going to have a continuation of SOI with this forthcoming album.
 
And I honestly dont think its possible to class The Miracle as a U2 "rocker" it's nowhere near as raw sounding as Vertigo. It's more pop than rock in my opinion. I pray that The Blackout is more aggressive than The Miracle
 
I listen to THE BEST THING all the time. I love it so much. Sure it won't be on album like other U2 gems we all love that leak and then never actually become reality.
 
I get it. Videos are not the marketing tool they once were.

Well, they are still used a lot for marketing. Kendrick released yet another video (for his duet with Rihanna) and it's getting a lot of praise and attention.

The point is if you're not a currently trendy artist, you have to try that much harder to make people interested.

Yet you thought BD was a rocker?!

Yeah, I'm confused, to say the least. And euphoric has nothing to do with it. A pop song can be euphoric. Or a dance track. Or a country song. Either it's hard, or it's not. BD has a chorus that "kicks in" but it doesn't rock as hard overall as The Miracle. To classify the former as rock and the latter as pop makes no sense whatsoever.
 
Well, they are still used a lot for marketing. Kendrick released yet another video (for his duet with Rihanna) and it's getting a lot of praise and attention.

The point is if you're not a currently trendy artist, you have to try that much harder to make people interested.

You hit the nail on the head. I'm so old that all I can think of is the death of videos on TV. But YouTube can rack up hundreds of millions of views if you're a popular young artist, a fluke cultural hit, or if you're an older rock band, you create something unique and amazing that will make it something people will want to watch and talk about. Not an easy task.
 
Based on the description of The Blackout, I wonder if the "SOE being born" clip from last summer is the intro?

https://www.instagram.com/p/BGM4ISVgF4d/

LOL. You missed me asking that about this morning. It was the first thing that popped into my head when I heard some of the later descriptions. Now THAT is a rocker if it carries that sound through the song.
I hate that it's such a short clip!!!
 
:applaud: Thanks to Axver, RD & GG for all their reports!

Sounds pretty exciting to me.
I didn't get the SOE "being born" references until someone posted the link. Then when I saw the photo- I remembered the clip!

I like Vertigo a lot esp live, but I really love Native Son- that rocks harder. Now, Vertigo + AB that sounds quite intriguing!
I thought Magnificent sounded great in concert!
Were as the recorded opening big sonic change sound dynamics of NLOTH (song)- the short almost one note electrical humming right at the start suddenly changing into the full band sonic slam didn't quite get the same impact of difference in concert. (NLOTH is my 3rd fav album if theirs and NLOTH the song is one of my favorites)

Womanfish- your assessment sounds pretty solid re younger audience reaction.
I would love them to to get a stunned "whaaa...woah!" then "oh, yeah!" reaction from a big group (a large minoriry) the youngest gen x'ers and "oldest" millennials, and be very well received by the rest of us (the rest of the gen x'rs, and boomers).

Yeah, I know there's a general disregard for them now with younger fans (esp the B-man) but hey, we'll go and have great time anyway!

George that's a great little story of Edge seeing you rocking out at the London show. There were people in their 20's at the NJ show were I was sitting (further up). Back in '11 - 360 their were people in their 20's in the front rail of the walkway going bonkers, too.
 
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So assume the song is about Adams experience with alcohol in Sydney for ZooTV?
 
That being born clip will have changed so much, it'll be unrecognizable if adam was to post an update of the same clip!

I don't really agree here. That was only about a year ago. Usually songs have a foundation that sticks. Certain parts may be tweaked, a new bridge tinkered with, but from what we heard, the album was pretty much done, with some whittling down of songs to do. The biggest switch up in the last 6 months was them going back to play the songs again to get a more raw feel.
I think we see this riff, intro, whatever it is, show up on the album.
 
Did you like it? I ask because I believe you were not impressed at all with SOI and I'm curious if this was a step forward in sound in your opinion from SOI.

Sorry for the late response, U2 shows and such. :p But yeah, I liked it a lot. Energy wise it reminded me of Invisible, a song which I absolutely love to death. I was kind of expecting SOI to have songs like Invisible on it, but it was a letdow for me cause it was a completely different vibe. But live most of the songs were okay, they grew on me, except Song for Someone. That still bores me to death.
 
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