First things first. I have been a fan for 20+ years, so this is no bash. I sure as hell wish U2 would not have held back on their "new" sound. Let me qualify this. Their are certainly new sounds on the new album like nloth, MOS, F-BB and some elements of GOYB. But I get the sense they decided to dumb down the mixes and create a more palatable album for the masses. When AB came out , that was such a sonic departure for them, you know they were taking real risks. Same goes for Zooropa. This time around I kinda feel like we are getting a tease of what could have been. I find it frustrating cause I know the guys have it in themselves to do it again. Certainly from the talk last summer it seemed like they were heading for a drastic departure. The most intriguing songs on the album for me are nloth and F-BB. Hopefully they release some of the more experimental songs at some point. What do you guys think?
I disagree with your accessible comment. I feel NLOTH is one of U2's least accessible albums ever and that it will take time for fans, U2 and casual, to really enjoy.
I feel that TUF was a far, FAR bigger departure - perhaps the biggest U2 ever did - than anything else. U2 established a post-punk new wave sound with their first three albums. These were definitely rock albums.
With TUF, suddenly there came a completely new U2. A song like "Pride" stood on TUF just the way GOYB stands on on NLOTH. It's a rocker, while most of the other work on TUF is ambient. I compare NLOTH to TUF because remove that fast rock song and the rest of the album is a bit tougher for the masses. That is, there are no "instant hooks" or obvious hit songs. There are great tracks on TUF - which is why it ranks as one of my top U2 albums. But it's not like it's an album full of hit songs.
AB is often described as this "great departure". Yes, there are some new elements on AB that U2 hadn't tried before. For the first time ever, we hears Bono's voice modified. We heard him sing a song in a high/low format. We heard him "speak" a song. We heard some new interesting sounds in the beggining of songs. And, compared to the atmospheric sound established on TUF and JT, and the darker songs on R&H, clearly AB was a departure.
But AB was also, IMO, the first time U2 tried this "album full of hit singles" style. Songs like "One", "Mysterious Ways", "Even Better Than..." leap out as instant hit songs with big hooks. And indeed, all three of those songs were Top 40 hits in the U.S., the first two being Top 10 hits! Other songs like "Wild Horses" (another Top 40 hit in the U.S.) and "Until the End..." (a Top 15 hit on the U.S. Modern Rock charts, which is impressive as it was never released as a single!) also leap out as songs that were instantly likeable.
In other words, U2's big departure was more in style than in sound. Gone was the image of this long-haired Bono and cowboy boots and ripped jeans. In came the "rock star" image and a "less than holy" attitude. The show was flashy, the image was flashy, and it worked well with an album full of great hit songs.
With NLOTH, I see the style returning to that of TUF in many ways. If one is disappointed only because there appears to be a bit of a regression, I can accept that. There are several tracks on NLOTH that I feel could have worked very well on TUF. Of course, I like that, so I'm very happy. But there are 80's elements to the songs - sounds that I hadn't heard for a while.
The good news is that it's the GOOD 80's sounds. NLOTH isn't an album full of crappy synthesizers or corny pop music.
NLOTH is a departure for U2. And like with AB, they do explore new areas. There are new sounds, new ideas, and areas U2 hadn't tried before. I read a post from a person that stated Bono never shut up on HTDAAB. On NLOTH, there are great expanses of music where Bono doesn't say a word.
So NLOTH, to me, is definitely a departure from ATYCLB and HTDAAB. There are some elements of those albums on NLOTH. But this is true for all of U2's work. Fans often consider "Pop" this radical departure, but if you listen closely, it's almost an album of U2's "greatest hits". They took elements from all of their past albums and incorporated them onto "Pop". I wrote about this on WIRE back in 1997. And, much to my surprise, Billy Corgan did an interview with U2 and stated the exact same thing! So I knew it wasn't just me who heard it. NLOTH is the same - we have elements of U2's past, especially a heavy TUF influence, but incorporated for a future direction.
Therefore, going back to my original point, the only time U2 really changed styles was "War" to TUF. And even then, they had a few "transition songs". The other changes were really more in style or album focus (AB being about the different types of love, while JT was truly about America and Africa).
I always ask people what they want when they say "a new change" or new "innovative sound". Keep in mind this is U2. They won't suddenly leap into a completely new genre as they have their own sound. It's that sound that made us U2 fans.
Would you accept an album full of synthesizers? Would you accept an overly ambient album (there's a reason OS1 was released under the Passengers moniker)? Would you accept a country album? Would you accept a heavy metal album? And if you say "yes" to any of that, is this truly "innovative"? After all, it's just U2 trying a new genre of music.
NLOTH is one of U2's bigger departures. We haven't heard these sounds since TUF. This isn't an album "full of singles" like AB, ATYCLB and HTDAAB were (and arguably "Pop" belongs there too). U2 have tried some odd sounds, much as they did on "Zooropa", but different and bolder.
Is that innovative? Given what U2 has done, I would say it's just the next step forward for them. For other bands, NLOTH would be wildly innovative. For U2, it's not. So I can accept that critique. But it is a departure. And given the "hate" for the rest of the work released this decade on this board, I would think U2 fans would love NLOTH. And, given that the rest of the world really enjoyed U2's output this decade, I can see NLOTH struggling a bit (in sales) as it isn't accessible. But this time, NLOTH should not see the backlash "Pop" did. This is U2 being U2, not U2 trying to incorporate sounds of other bands.