Plot Twist: U2 Releases New Album “Songs of Innocence” on iTunes, For Free, to Millions

Well, hey. Look at this!

Over the past several weeks, rumors have circulated across the internet about a possible connection between U2 and the Apple even in Cupertino, CA. Nothing was confirmed; in fact, publicists from both Apple and U2 themselves denied any connection whatsoever. Then, yesterday, The New York Times spilled the beans, making a bold claim that they would indeed “play a role” at the event.

They did. This afternoon, everyone with an iTunes account received a free copy of the new album Songs of Innocence.  In a pre-release interview, Bono referred to the album as “the biggest album release of all time,” which is exactly what they were looking for. This is indeed a very big move.

Unfortunately, it still needs to be downloaded and there have been a number of complaints on Twitter regarding server issues. But that’s just fine with me; if I’ve waited five years, I can wait a few more minutes.