I think the album is good, but there is no buzz about it - no one really cares. Also, it hasn't been very well received. it's the worst reviewed album of the decade for U2. From metacritic:
1.
Music: How To Dismantle An Atomic Bomb by
U2 (2004) 79
Interscope
2.
Music: All That You Can't Leave Behind by
U2 (2000) 80
Polygram
3.
Music: No Line On The Horizon by
U2 (2009) 72
Interscope
The first two records, while they sold well, are unloved these days. They're regarded as U2s worst records. Also from metacritic:
100
Rolling Stone
He is still singing about singing, all over No Line on the Horizon, U2's first album in nearly five years and their best, in its textural exploration and tenacious melodic grip, since 1991's "Achtung Baby."
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100
Blender
No Line on the Horizon is U2’s third killer in a row--by now, it’s bizarre to remember that just 10 years ago, everybody thought they were headed toward the dinosaur band tar pits.
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100
Q Magazine
Simply, what this amounts to is the best U2 album since "Achtung Baby. [Apr 2009, p.94]
91
Entertainment Weekly
No Line on the Horizon offers idealism spliced with new attitude and the same old grace, and is all the better for it.
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88
The Phoenix
These 11 tunes deliver both the thematic and the sonic hugeness we expect from U2; you only have to proceed about 80 seconds into the opening title track before the Edge is spraying his trademark guitar sparks everywhere and Bono is observing that infinity is a great place to start.
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80
Hot Press
No Line On The Horizon is a mature, tender, reflective record of great musical variety, depth and beauty that could only have been made by four people who’ve experienced just about everything that life can throw at you.
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80
Mojo
The result is a collage of several kinds of classic U2 album, one that has the beauty of their panoramic '80s Eno/Lanois recordings plus the synthetic experimentation andd dalliances with pop merriment which revolutionized the band's modus operandi from "Achtung Baby" onwards. [Apr 2009, p.96]
80
Observer Music Monthly
It starts out blustery and familiar, before gradually revealing an unexpected and almost lovable sense of vulnerability.
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80
Billboard
Digesting the blend takes some time, but the best moments offer that immediacy, as on the opening punch of the groovy title track and the chiming "Magnificent."
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80
musicOMH.com
As far as exploration goes, U2 seem to have finally found what they were looking for.
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80
Hartford Courant
No Line on the Horizon is a considered and nuanced work with significant depth beneath the dense, sometimes thorny exterior. Getting there, though, requires some work.
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80
Uncut
It’s U2’s least immediate album--but there’s something about it that suggests it may be one of their most enduring.
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75
Los Angeles Times
No Line on the Horizon partakes of that romance by trying to expose its inner workings. It's risky to expose those delineations; as the band said long ago, it's like trying to throw your arms around the world. But the effort has its payoffs.
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75
cokemachineglow
Though I’d hardly go as far to call it their best album, which I guess makes U2 irrelevant by Bono’s logic, its best songs can credibly stand alongside their classics, and how many bands can maintain this level of vitality 30 years into their career? I give.
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70
Prefix Magazine
By this point, it's within their rights to utilize pieces of their past in building a new present for themselves, as long as they don't half-ass it and start turning out inferior remakes of their old tunes. That's not what's going on here, and if anything, No Line is ultimately a more visceral and memorable effort than either of the band's other two 21st century offerings.
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70
Boston Globe
By unshackling its adventurous side, the band helps Line soar gracefully, at least in part.
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70
No Ripcord
All in all, a departure from recent forays into overt commercialism that doesn’t always work but provides a little U2 juice to keep the true believers happy for a little bit longer.
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70
Spin
With coproducers Brian Eno and Daniel Lanois explicitly included in the songwriting, it’s an effort to tinker and rough up and refine anew their music’s essence--with nobly sketchy results.
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70
New Musical Express
It has the pomp and arrogance of their best work, enough new sounds and interesting new avenues to satisfy the musos and, at its core, is a very good collection of very good songs played very well. A little more silliness would go a long way, though.
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62
Paste Magazine
On balance, No Line on the Horizon represents what "October" did all those years ago: a decent step forward that nevertheless recalls the past more clearly than it spells out the future.
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60
Slant Magazine
Such is the album as a whole: a compromise between the experimental and the pedestrian that makes for an excursion almost as tricky as walking a tightrope stretched between two distant towers.
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60
PopMatters
At the end of the day, No Line on the Horizon is an easy album to dismiss and an even harder disc to love, and some people will be ready to call it a masterpiece just as others are ready to deem it an outright failure.
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60
The Guardian
A person of a certain disposition might feel the will to live seeping from them at the very thought of a U2 song called Cedars of Lebanon, but it turns out to be one of the album's biggest successes: a beautiful, downbeat coda to a confused and confusing album, one that can't decide whether it's ironic or sincere, experimental or straight-forward, and instead attempts to be all things to all people, with inevitably mixed results.
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60
All Music Guide
Upon first listen, No Line on the Horizon seems as if it would be a classic grower, an album that makes sense with repeated spins, but that repetition only makes the album more elusive, revealing not that U2 went into the studio with a dense, complicated blueprint, but rather, they had no plan at all.
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50
Dot Music
For the lovers, this patchy album offering moderate advance on its immediate predecessors will probably suffice. But in truth it's an unmitigated failure to reconcile the sound of their past with a cohesive vision of their future.
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50
The Onion (A.V. Club)
U2 might try to pass Horizon off as atmospheric, but it’s really just a grab bag of underdeveloped ideas that never seemed to command the band’s full attention.
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50
Drowned In Sound
Unfortunately, too much of NLOTH sounds staid and uninspired, again maybe due to the changing musical landscape that was going on all around them during the making of the record.
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42
Pitchfork
The album's ballyhooed experimentation is either terribly misguided or hidden underneath a wash of shameless U2-isms.
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30
Austin Chronicle
No Line on the Horizon reaches for "The Unforgettable Fire's" post-"War" reinvention but misfires this side of "Pop" without the songs.
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20
NOW Magazine
The problems that litter No Line fall into two categories: mind-numbing blandness on the part of the band or embarrassing, face-palm-inducing vocal choices by Bono.
The reviews are mixed, to be polite about it. There are some really good ones, but since they rely on bands of U2s stature to go on the cover and have a feature interview, their opinions are suspect. it`s the nature of the media. The last review, in NOW, is also worthless because their music critics are the worst in the world. However, the record is unloved, it has no buzz - compare to when TV on the Radio, Radiohead, Mastodon, Yeah Yeah Yeahs, Wilco (not the new one though), Deerhunter release a record. Those records get talked about, are played in record stores, and so on. The U2 record...not so much. And I don't think anyone is going to gig hungering to hear the new songs, and U2 know this. They get them out of the way, and then settle into a hitsfest.
So this poster has a point. I don't agree that this is POP part two though, because people still talk about Pop and this tour has been forgotten already.