deep
Blue Crack Addict
Are You Prejudice? Measure your attitudes.
It is well known that people don't always 'speak their minds', and it is suspected that people don't always 'know their minds'. Understanding such divergences is important to scientific psychology. This web site presents a method that demonstrates the conscious-unconscious divergences much more convincingly than has been possible with previous methods. It also displays the method in a do-it-yourself demonstration form. This new method is called the Implicit Association Test, or IAT for short.
Take the Implicit Association Test here
I am human. I have prejudices.
It is well known that people don't always 'speak their minds', and it is suspected that people don't always 'know their minds'. Understanding such divergences is important to scientific psychology. This web site presents a method that demonstrates the conscious-unconscious divergences much more convincingly than has been possible with previous methods. It also displays the method in a do-it-yourself demonstration form. This new method is called the Implicit Association Test, or IAT for short.
Race ('Black-White' IAT). This IAT requires the ability to distinguish faces of European and African origin. The Black-White IAT appears to be our most distressing test. It indicates that most Americans have an automatic preference for White over Black.
('young-old' IAT). This IAT requires the ability to distinguish old from young faces. This test often indicates that Americans have automatic preference for young over old.
('Gender-Science' IAT). This IAT often reveals a relative link between liberal arts and females and between science and males.
Presidents ('Presidential Popularity' IAT). This IAT requires the ability to recognize photos of George W. Bush and one or more previous presidents. The results revealed by this test provide a new method of appraising public support for the President of the United States.
Take the Implicit Association Test here
I am human. I have prejudices.
Last edited: