Turner Broadcasting Marketing Campaign Causes Terrorism Fear And Chaos In Boston - U2 Feedback

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Old 01-31-2007, 06:12 PM   #1
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Turner Broadcasting Marketing Campaign Causes Terrorism Fear And Chaos In Boston

Apparently they have put these in 10 cities across the US. So should they be held accountable for this, should they have to pay fines or restitution for the expense it caused? You put things that can look like suspicious devices near bridges and subway stations in a city, and what do you expect? You can say we are too paranoid and we overreact-but what happens when and if it's real? What about corporate responsibility? At least they could have notified authorities in these cities. It's all just silly and harmless in hindsight of course, and obviously now so many people know about this show. But does it also reflect poorly on Turner at all?

BOSTON, Massachusetts (CNN) -- Electronic light boards featuring an adult-cartoon character triggered bomb scares around Boston on Wednesday, spurring authorities to close two bridges and a stretch of the Charles River before determining the devices were harmless.

Turner Broadcasting Co., the parent company of CNN, said the devices contained harmless magnetic lights aimed at promoting the Adult Swim network's late-night cartoon "Aqua Teen Hunger Force." Law enforcement sources said the devices displayed one of the Mooninites, outer-space delinquents who appear frequently on the show, greeting visitors with a raised middle finger.

"While the concern is lessened as a result of the investigation, I'd like to remind citizens to treat any suspicious devices with care and to call 911 if any such device is found," Boston Police Commissioner Ed Davis said.

The devices had been placed as part of an "outdoor marketing campaign" in 10 cities, a Turner Broadcasting statement said.

"Parent company Turner Broadcasting is in contact with local and federal law enforcement on the exact locations of the billboards," the statement said. "We regret that they were mistakenly thought to pose any danger."

Turner said the devices had been in place for two to three weeks in Boston; New York; Los Angeles, California; Chicago, Illinois; Atlanta, Georgia; Seattle, Washington; Portland, Oregon; Austin, Texas; San Francisco, California; and Philadelphia, Pennsylvania.

A Turner Broadcasting source said the devices were a component of a third-party advertising campaign conducted by the New York advertising firm Interference Inc. That company had no comment on the incident.

The discovery of nine of the devices around metro Boston led state, local and federal authorities to close the Boston University and Longfellow Bridges, and block boat traffic from the Charles River to Boston Harbor.

In addition, the Pentagon said U.S. Northern Command was monitoring the situation from its headquarters in Colorado Springs, Colorado, but said none of its units were sent to assist.

Davis said police "are going to fully investigate this and get to the bottom of it."

The first suspicious device turned up Wednesday morning at the Sullivan Square commuter rail station, near the suburb of Somerville. Wednesday afternoon four other devices were reported -- near the Longfellow and Boston University bridges over the Charles, at New England Medical Center and near the intersection of Stuart and Columbus avenues in the city.

Three others turned up in other locations around Boston as well, Davis said
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Old 01-31-2007, 06:35 PM   #2
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I really don't know anything about what sorts of rules might exist for seeking permission from whatever authorities before placing devices like these. It certainly sounds like something that ought to be illegal--i.e., apparently not having checked it out with anyone first.

Probably a stupid question, but I assume they were perceived as "bomb scare" based on the appearance of the devices themselves, not the graphic or light flash they emit?
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Old 01-31-2007, 06:42 PM   #3
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This is what they looked like. Maybe the bomb scare thing was initially more about where they were and not what they looked like when they got up close, I don't know. There was at least one in the morning then it spiraled out of control in the afternoon. I don't know when anyone was aware of what exactly was going on as far as what they were and the Turner involvement.

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Old 01-31-2007, 06:44 PM   #4
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I don't get it.... These light emitting devices were just scattered around different locations through Boston like some kind of high tech Easter eggs??? Just lying around in the park, at the bus stop, in subway station, wherever????
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Old 01-31-2007, 06:46 PM   #5
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OK... that thing looks like the old Lite Brite's we, um more mature members of Interference, used to play with as kids.

Who the Hell thought this was an some kind of bomb threat????
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Old 01-31-2007, 06:50 PM   #6
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Yes, at least one was placed on a highway girder and at least two were placed on/near bridges. Others were in or near crowded public places. That's irresponsible in my opinion in the post 9/11 world. Certainly that must have occurred to Turner at some point.

One thing for sure, Fox News will have an absolute field day with this.
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Old 01-31-2007, 06:52 PM   #7
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What do you figure ole' Ted flies in from the Montana ranch to personally ream some numb nuts in management before booting their asses out the door?
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Old 01-31-2007, 06:56 PM   #8
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these guys were supposed to save the day

not, homeland security
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Old 01-31-2007, 06:57 PM   #9
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"New York advertising firm Interference Inc."

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Old 01-31-2007, 06:58 PM   #10
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meet



meatwad
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Old 01-31-2007, 07:02 PM   #11
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Quote:
Originally posted by Vincent Vega
"New York advertising firm Interference Inc."

Yeah, I noticed that too.
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Old 01-31-2007, 07:03 PM   #12
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People actually watch that? It looks quite unsophisticated for 2007. Is that supposed to be a meatball?
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Old 01-31-2007, 07:57 PM   #13
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Quote:
Originally posted by MrsSpringsteen
People actually watch that? It looks quite unsophisticated for 2007. Is that supposed to be a meatball?



perhaps

you are more of a Frylock girl?



and I have been called meatwad, before
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Old 01-31-2007, 08:01 PM   #14
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What do you figure ole' Ted flies in from the Montana ranch to personally ream some numb nuts in management before booting their asses out the door?
After this kind of publicity? Promotions for sure.
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Old 01-31-2007, 08:02 PM   #15
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This was one of the most stupidest stunts ever. Do they not realize what's going on in the world today? Are they that dense? WTF!
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