[q]
http://www.nytimes.com/2008/02/21/business/media/21askthenewsroom.html?pagewanted=print
Q. I must say that the McCain article left me embarrassed for your paper. So little substance, but trumpeted prominently as though you somehow had the goods on him or were raising burning questions. It makes it look like your reporters or editors had an ax to grind. I hope they didn't. Question: Do you read the coverage of your coverage? Did you see the piece at slate.com ridiculing your paper for this? Doesn't it smart?
— Brian Mullaney
A. I think we all expected the reaction to be intense. We knew from our experience last year, when word leaked out we were pursuing this story, that Senator McCain's operatives would set out to change the subject by making the story about The New York Times rather than about their candidate. That's a time-honored tactic for dealing with potentially damaging news stories. We knew some readers would disagree with our decision to publish this information. After all, we wrestled with our own doubts on that score. We anticipated that it would provoke at least a brief media firestorm — and that our efforts to put Mr. McCain's relationship with a lobbyist in a bigger context would probably get lost in the retelling.
Personally, I was surprised by the volume of the reaction (including more than 2,400 reader comments posted on our Web site). I was surprised by how lopsided the opinion was against our decision, with readers who described themselves as independents and Democrats joining Republicans in defending Mr. McCain from what they saw as a cheap shot.
And, frankly, I was a little surprised by how few readers saw what was, to us, the larger point of the story. Perhaps here, at the outset of this conversation, is a good point to state as clearly as possible our purpose in publishing.
For a year or so, in addition to pieces on issues, candidate interviews, investigations of their business dealings, polling and reporting from the campaign trail, we have been running this series called "The Long Run." It is a kind of serial biography of the candidates. We pick key events or themes or questions about a candidate's life that reflect on his or her character and qualifications. (They are all archived here.)
These profiles aim to include a mixture of new material and previously known material looked at fresh. Previous installments on Senator McCain have dealt with his family and with his bare-knuckle primary battle against George Bush in South Carolina in 2000.
Perhaps the defining narrative of Senator McCain's career is his long, determined recovery from scandal. Elected to public office as a national hero, the senator was tainted by revelations that he had done favors for an unsavory banker he considered a friend. It was — as he describes it in his memoirs — a searing humiliation from which he never recovered. He rebuilt his career and his reputation by becoming a champion of clean government, a critic of lobbyists and the vested-interest money that courses through American politics. More than most politicians, he was keenly aware that, as he put it in one of his books, "questions of honor are raised as much by appearances as by reality in politics."
The point of this "Long Run" installment was that, according to people who know him well, this man who prizes his honor above all things and who appreciates the importance of appearances also has a history of being sometimes careless about the appearance of impropriety, about his reputation. The story cites several examples, and quotes friends and admirers talking of this apparent contradiction in his character. That is why some members of his staff were so alarmed by the appearance of his relationship with Ms. Iseman. And that, it seemed (and still seems) to us, was something our readers would want to know about a man who aspires to be president.
Clearly, many of you did not agree.
Yes, Mr. Mullaney, I read the commentary you refer to on slate.com. I hope you'll take a look at another piece on slate.com, by Jack Shafer, which defends us. "The evidence the paper provides more than adequately establishes that McCain remains a better preacher about ethics, standards, appearances, and special interest conflicts than he is a practitioner, something voters should consider before punching the ballot for him," is Shafer's conclusion. You can probably guess which commentary I liked better.
Q. Do you have substantiation in the form of hotel info, cell phone info, airplane manifests, etc., more than just annonymous sources. Anything else?
— George Prozan
Q. Gabriel Sherman's New Republic piece about your investigation stated that "reporters investigating the story ... believed they had nailed it." What did you believe you had "nailed"? Was it that you had sufficient evidence to imply that Senator John McCain was having an affair with Vicki Iseman? Was it that Ms. Iseman had bought McCain's votes and influence? Was it that McCain is not as morally righteous as he claims to be?
— Zac Farber
A. This batch of questions reflects reader concern over material in the story about the intervention of top McCain advisers who were convinced that Senator McCain's relationship with the lobbyist, Vicki Iseman, had become romantic.
Our reporting team learned from several sources that aides to Senator McCain had become concerned that he was having too much contact with Ms. Iseman. Their concern, which became so heightened that they confronted Senator McCain, was triggered by several issues. One was that Ms. Iseman is a lobbyist with clients who have vital business before the Senate commerce committee, of which Mr. McCain was chairman. Another was that she had been talking about her ties to him. Another was that she was showing up frequently in his office, at fund-raisers and other occasions, including a flight on a client's corporate jet. And they were also concerned because they believed the relationship between the senator and Ms. Iseman had become romantic.
We believed it was vital for the story to accurately reflect the range of concerns shared by our sources. If they had told us that their concerns stemmed only from Ms. Iseman's lobbying work, this is what the published story would have said. But this was not the case. The Washington Post published a similar story after we posted the Times story on our Web site, and theirs reported that the aides who confronted Senator McCain were concerned about her being a lobbyist. It made no mention of romance. Obviously, I have no knowledge of who The Post's sources were and what they said. I believe The Post story is, like ours, an accurate reflection of what sources told Post reporters.
If the editors had summarily decided to edit out the issue of romance, because of possible qualms over "sexual innuendo" or some of the others issues cited in the reader questions, our story would not have been a complete and accurate reflection of what our sources told our reporters. The editors and the reporting team believed it was important for readers to know what could have concerned top advisers so much that they confronted their boss. We believe the story did this fairly and accurately, giving readers as much information as we could.
Documents are always useful in reporting, but they are not required. The Times story was not about a romantic relationship. It was about a senator who had been embroiled in scandal, then rebuilt his career as a reformer and concern among his aides that his relationship with Ms. Iseman was putting that career at risk.
Certainly the story in no way said or suggested that women in male-dominated professions create the perception of impropriety. [/q]