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Old 06-08-2007, 12:37 PM   #46
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Facts are a bitch, aren't they?
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Old 06-08-2007, 12:42 PM   #47
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Quote:
Originally posted by butter7


Edun's production line is located in Africa, and it would be a surprise if the company does not employ local people, but only foreigners. Job opportunities to the local people are the natural outcome of a company to the society, it is not what this company mean to do. The only type of firms that mean to provide job opportunities are the human resource agent/ head hunters.

1. sweatshops: I don't think many of the highend clothing brands are actually made in sweatshops. I also don't think these brands are operated in an unethical way.

2. designing & handmade materials: Well, do I really have to argue on this point? "Style, stlye, stlye...."
Everything you stated here is flat out wrong. You don't know the facts, period...
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Old 06-08-2007, 02:07 PM   #48
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Quote:
Originally posted by anitram
Edun is a way to give the upper classes means to justify purchasing a $90 shirt. It is beyond the reach of all of the lower class and most of the middle class, which combined make up some 90% of society. I always thought it was a dumb idea because of its limited reach, but they're certainly entitled to push forward with it.

If you want change in attitude and hearts and minds, you don't go about it by poking the upper 10% and some members of the middle class willing to save for outrageously priced items. You try to reach the 90% at the bottom who can actually have some influence in the political process but lack the incentive and the will.
Actually, they've already addressed this issue by introducing edun LIVE. From their website:

Quote:
edun LIVE is a B2B solution for anyone who wants ethically produced t-shirt blanks. Launched by Ali Hewson and Bono, edun LIVE’s mission is to drive sustainable employment in sub-Saharan Africa through high-volume sales of t-shirts.
They sell large volume orders of blank t-shirts to community groups, colleges and the like. These are very reasonably priced.
Here's the link to their website: www.edun-live.com

It's no longer just a high end clothing company.
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Old 06-08-2007, 02:38 PM   #49
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I don't think you can compare t-shirt blanks (for which a fair trade market already exists, BTW) to the Edun clothing line in high-end department stores.

You are talking about two entirely different things. The Edun clothing line is prohibitively expensive and regular people aren't going to by a t-shirt as part of a large volume order. Sure, a university might buy it and print logos on and sell it, but if we are talking about middle class people buying Edun clothing, how does this help exactly? Totally different clothing line and created for a totally different purpose - not for direct-to-consumer sales.
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Old 06-08-2007, 03:14 PM   #50
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Yes, I agree that it's a different clothing line, but I don't agree that the ultimate purpose is any different. It's a different market, yes, but edun's goals are consistent.
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Old 06-08-2007, 04:03 PM   #51
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Quote:
Originally posted by butter7


Edun's production line is located in Africa, and it would be a surprise if the company does not employ local people, but only foreigners. Job opportunities to the local people are the natural outcome of a company to the society, it is not what this company mean to do. The only type of firms that mean to provide job opportunities are the human resource agent/ head hunters.
jigga WHAT?!?

Um, please explain. This post left my head spinning.
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Old 06-08-2007, 05:15 PM   #52
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Originally posted by VintagePunk

Going back to the whole Edun thing for a sec, while it's an admirable idea, I think its greatest value lies in providing a business model for others, and that's all it ever claimed to do. I'm sure that they realize one small company is not going to solve the problems of an entire continent. However, the one problem I see with all this is that despite whatever early successes the company may be having, I think a lot of it is probably due to the celebrity factor, and that the bulk of their sales are due to many fans making purchases just to own a piece of something that the Hewson family is involved with. I'm not sure that a no-name business person would be able to replicate their success.
I agree that is the problem with it and why the idea and success of EDUN probably will not work on a large scale basis. Look how many people here bought EDUN clothes because they are connected to Ali and Bono. How many would have done so if Average Joe tried to do the same thing? EDUN fails as a business model because it caters to a very select few, U2 fans and the wealthy.

However, I think EDUN has a greater role overall and it isn't something that is going to happen overnight. As Biff pointed out, EDUN Live is just getting started. There will most likely be a trickle down effect of it all, eventually. EDUN itself is not the answer. But I still think it will turn out to be a piece of a larger puzzle.
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Old 06-08-2007, 05:26 PM   #53
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I am near Nordstroms who sells Edun and all I can say is they always have very few items left. So they must be selling.
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Old 06-08-2007, 05:34 PM   #54
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Quote:
Originally posted by ylimeU2


EDUN fails as a business model because it caters to a very select few, U2 fans and the wealthy.

But that's true of many clothing lines(minus the U2 fans), why is that a failure?
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Old 06-08-2007, 06:21 PM   #55
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Quote:
Originally posted by BonoVoxSupastar


But that's true of many clothing lines(minus the U2 fans), why is that a failure?
I will admit, that was bad phrasing on my part.

EDUN itself isn't a failure. I believe it has done what it set out to do.

However, some average person who wanted to do the same thing couldn't pull it off. Not yet, anyway. Secondly, since it targeted to a small percentage of people, it can't really grow. If kept at that level, the demand will never change. What I mean is, in order to have a large scale effect, it simply needs a larger market. Maybe EDUN isn't the company for that, but it is a step in the right direction. And they are doing things that are heading towards that.
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Old 06-08-2007, 07:19 PM   #56
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Anyone like to wait and see?

It's really not that useful to argue with people who just holding the shallow facts and refuse to search what is underneath the surface. Don't even to mention the facts are not showing every piece of the picture.

I'm getting bored on this, really.
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Old 06-08-2007, 07:23 PM   #57
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Quote:
Originally posted by butter7
Anyone like to wait and see?

It's really not that useful to argue with people who just holding the shallow facts and refuse to search what is underneath the surface. Don't even to mention the facts are not showing every piece of the picture.

I'm getting bored on this, really.
Wait and see what? You haven't explained anything and all your facts are wrong. Where is anyone "refusing to search what is underneath"?
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Old 06-08-2007, 07:25 PM   #58
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Quote:
Originally posted by butter7
Anyone like to wait and see?

It's really not that useful to argue with people who just holding the shallow facts and refuse to search what is underneath the surface. Don't even to mention the facts are not showing every piece of the picture.

I'm getting bored on this, really.
Oh, I suppose you have facts substantiating your claims that EDUN is lying about their goal of providing fair trade employment because they are not a Human Resources department. So what's this "piece" that only you are privy to? Your last few posts have really made no sense, at least to me. People would welcome your criticisms if they made a lick of sense...
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Old 06-08-2007, 07:28 PM   #59
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You know one of my friend got blocked out everytime we went to the casino restaurant, she's 27 though, and currently waiting for her first baby.

I'm almost certain that the security guys would still request ID of this "teen-age-mom" in the next few years.
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Old 06-08-2007, 07:37 PM   #60
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Quote:
Originally posted by Liesje


Oh, I suppose you have facts substantiating your claims that EDUN is lying about their goal of providing fair trade employment because they are not a Human Resources department. So what's this "piece" that only you are privy to? Your last few posts have really made no sense, at least to me. People would welcome your criticisms if they made a lick of sense...
Your interpretation and understanding of that post has gone wrong. I only put HR there just to make people think what the business type of this company, as a comparison.

The key word is natural-outcome. Edun in a position that they will have to employ local people, any company will do that, and it could not be use as a criteria to evaluate the change to the business ethics.
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