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Ikea peeks into the bedroom.
Stockholm - Austrians love their bedrooms, but seldom make love in them. Malaysians often have sex in their bedrooms, but don't get much sleep there.
Those are some of the conclusions of an international Gallup poll presented on Tuesday by Swedish furniture giant Ikea.
The company wanted to know how frequently people in Europe, Asia and North America used their bedrooms for different activities, including sleeping, relaxing and "romance".
In Sweden and Iceland, 72% of respondents said they used their bedrooms for romantic endeavours, while in China the same figure was 20%.
Malaysians were the most sexually active - 43% said they had sex daily in their bedrooms. Malaysia was also the place where people slept the least: six hours and 36 minutes a night, about half an hour less than the survey's average.
Austrians ranked low in sexual activity, but were the most satisfied with their bedrooms, ahead of Belgians and Swiss. Russians were the least satisfied.
The survey was conducted in January and included 14 000 Ikea customers in 27 countries. The margin of error was 4.5 percentage points.
Spaniards and Americans were most likely to keep their bedrooms private, while almost half of the Chinese allowed their friends access.
Other facts in the survey: Three-quarters make their bed daily; people who frequently change their mattresses have more sex; and the most common fixture of a bedroom is the alarm clock.
Stockholm - Austrians love their bedrooms, but seldom make love in them. Malaysians often have sex in their bedrooms, but don't get much sleep there.
Those are some of the conclusions of an international Gallup poll presented on Tuesday by Swedish furniture giant Ikea.
The company wanted to know how frequently people in Europe, Asia and North America used their bedrooms for different activities, including sleeping, relaxing and "romance".
In Sweden and Iceland, 72% of respondents said they used their bedrooms for romantic endeavours, while in China the same figure was 20%.
Malaysians were the most sexually active - 43% said they had sex daily in their bedrooms. Malaysia was also the place where people slept the least: six hours and 36 minutes a night, about half an hour less than the survey's average.
Austrians ranked low in sexual activity, but were the most satisfied with their bedrooms, ahead of Belgians and Swiss. Russians were the least satisfied.
The survey was conducted in January and included 14 000 Ikea customers in 27 countries. The margin of error was 4.5 percentage points.
Spaniards and Americans were most likely to keep their bedrooms private, while almost half of the Chinese allowed their friends access.
Other facts in the survey: Three-quarters make their bed daily; people who frequently change their mattresses have more sex; and the most common fixture of a bedroom is the alarm clock.