They had an idea for their album launch that involved coupling with Apple and piggy-backing on the promotion for the new i-products. Part of this involved using one of their singles as part of a 'video' that's a commercial for Apple, much like how Vertigo was used in the past.
Now tell me.. What other song on the album would be a good choice for an Apple 'video'?
The Miracle, which is about the saving power of music, works wonderfully. All the other songs would have felt out of place as the single for this commercial. California, maybe, has the right uplift, but would have required a very odd edit to get the right bits to fit in that time-frame.
Sent from my fingertips.